Help me help you …

Pitching a story is about knowing the media outlet(s) you are trying to reach. What is the style? Who is the correct contact? Put your pitch in context with trends or the outlet’s scope, etc., etc. Along that same line, to work effectively with the media, you need to make their job as easy as…


Why blog?

Granted, I’m no historian, but by the definition of Web log, I’m pretty sure blogs started as online diaries of a sort. Just a way for people to sound off on topics and post the goings-on in their respective lives. But, somewhere down the road, they turned into sources of information — credible and not…


Starting point

Ya know, a person can do so much planning that nothing gets done. That realization came to me today while cutting my back yard. I have this big plan for this site, but still have to put it into action. Well, since no Web site nor blog is ever really finished (my second realization), I…