I have the power!

Well, not me necessarily. But, companies do have the power . . . to control their brand. Some may call it a company’s “tag.” Granted, not total control, but, do we really ever have total control over anything? Not really. Companies never did, do and won’t have total control over their brand. That’s one area…


Other great points. . . .

Hey, I gotta have some good stuff (even if it does link to others) rather than have the Strumpette soap opera at the top of my post lists. So, for your reading, surfing and thinking pleasure, I point you to: Somebody Give Hugh Hewitt a Distinguished Service Medal, Scott Baradell/Media Orchard Mere consumption of media…


Oh oh. Are Strumpette’s walls crumbling?

UPDATED 4:33 p.m.: Looks like the Strumpette is back up. Up and down. Up and down. Looks like a yo-yo today. Just saw the below when curiousity got the better of me and I checked the Strumpette.com site. Could this be the end of our “fling” with Amanda Chapel/Brian Connolly? Did Amanda and Brian have…


So, that’s how you build blog traffic!

Many bloggers have blogged about begging for links, joining the so-called A-list, and other ways to build your blog links and brand your blog. But, of course, it has nothing really to do with content! It’s the same-old, same-old: Just the right mixture of sexuality with mixture of controversy and some chest-beating about how honest…


Conferences on blogging

Not blogging a conference. There is a difference. For my day job, I researched and started reading a bunch of military blogs earlier this year. Still am reading them, and likely will continue to read at least some of them here on out. I’ve learned a lot, and have been emotionally, personally moved at times.…


Bloggers vs. MSM

Now, don’t go branding me as one who thinks the MSM establishment will be crumbling soon. It won’t. Trust me. Traditional media outlets are still very much needed, and are a valuable outlet for media relations. But, bloggers — in a growing number of niches — are becoming more prevalent and sought-after. The other day,…


Mass media won’t be so ‘massive’ for long

There will always been a need for “mass media” outlets like network and cable news, national and large circulation papers and magazines, and even the general circ. newspapers. But, they’ll take on less importance, in the role of corporate marketing and communications. The continued growth in blogs, podcasts, discussion forums and communities, and the next…


Other great points . . . .

For your reading, consuming and thought-provoking pleasure, I’m pointing you to these interesting posts and stories: > Transparency and the Resume, Communication Overtones/Kami Huyse, APR > Euroblog Conference Papers Available – the best in European new media research, Conversationblog/Philippe Borremans > The News Product, The Flack/Peter Himler > a.k.a Green Plans A “Build It Green”…


How transparent should you be?

Mr. Transparency himself has resurfaced with a very good post Sunday about, among other things, PR/blogging/transparency. Then, there’s the Friday post about PR and transparency by Daniel Bernstein of BitePR. Of course, these follow on the heels of the great Wal-Mart/Edelman-blogger conversation in early March. Though very much appreciated, the need for Pepper’s championing of…


Keeping it all in perspective

Perspective is an interesting thing. It takes time and experience to gain it, and you can also easily lose it once you do have it. The key is never to lose sight of it. Growing up, I collected baseball cards. At least once a month or every couple months, my dad and I would go…